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Stitch & Story

Embroidery and monograms · Every name carries a story · Established 2015

Stitch & Story

The studio desk, Yaba

Your name in thread, seen before a single stitch

Stitch & Story embroiders names, initials and monograms on towels, shirts, caps, robes and baby blankets. Type your name in our preview and see it in five thread styles first.

A collection of vintage thread spools in many colours
Our thread wall holds more than 120 colours, from metallic gold to deep burgundy. Photograph for this demo.

YABA, LAGOS. Walk past the computer village and the bookshops and you will hear our machines before you see the sign. Six heads stitch from eight in the morning, turning plain cotton into gifts that people keep for decades.

Every order starts the same way: with a name. Some are short, some come with a date, a verse or a grandmother’s signature taken from an old letter. We read each one aloud twice before it goes on the machine, because a misspelt name is the one mistake thread cannot hide.

Most personal orders are ready in two working days, corporate runs in four to seven. You can watch your piece being stitched at the counter, or we send it by dispatch anywhere in Lagos.

In brief

  • Corporate. Forty polo shirts for a Yaba tech firm, names on the chest, out in four days.
  • Weddings. Bridal party robes are booking fast for the December season. Order by 20 November.
  • Babies. Naming ceremony blankets with the baby’s names and date, ready in two days.
  • Repairs. Old monograms unpicked and re-stitched on family linen. Bring them in.

Thread report

  • Gold metallic
  • Silver metallic
  • Ivory
  • Jet black
  • Burgundy
  • Navy
  • Emerald

All colours in stock this week.

Page two: the name preview

See it, then stitch it
Adaeze

Five styles, seven threads, six things to stitch on

Type a name, pick script, classic serif, a three-letter monogram, varsity or spaced capitals, then choose the thread. The preview shows it on a towel, cuff, cap, robe, handkerchief or baby blanket, with the example price beside it.

Open the name preview

From the workroom

Four stories this week
An embroidery hoop with a yellow rose in thread

Bridal

Robes for the bride and her six

Each robe carries a first name in script and the wedding date on the cuff. We match thread to the aso ebi.

An embroidery machine stitching a design

Corporate

Your logo, on every shirt

We digitise your logo once and keep it on file, so reorders take days, not weeks.

A stack of towels with embroidery

Gifts

Anniversary towels, two names in gold

Our most loved gift: a pair of bath towels with both names and the year, boxed with tissue.

Hands stitching white fabric with a needle

Hand finishing

When the machine is not enough

Signatures, fine lettering on silk and repairs are finished by hand at the back table.

Letters to the editor

Reviews from our readers, lightly edited

Sir, the towels you made for my parents’ fortieth anniversary had them in tears. Gold on ivory, both names, the date. Thank you.

Funke, example client, Surulere

Sir, our forty staff polo shirts were ready a day early, every name spelt right. That is rarer than it should be.

Example client, operations lead, Yaba

Sir, I sent a voice note of my late father’s signature from an old letter. You stitched it onto a handkerchief. I carry it everywhere.

Emeka, example client, Gbagada

Sir, the name preview saved my marriage. We agreed on script in burgundy before anyone spent a naira.

Example client, Ikeja

Classifieds

Prices at a glance
Name on a towelUp to 10 letters₦3,500
Initials on a shirt cuffAsk for details₦2,500
CapFront or side₦4,000
Robe or kaftanChest or back₦6,500
HandkerchiefCorner monogram₦2,000
Baby blanketName and date₦5,500
Three-letter monogramExtra₦1,000
Metallic gold or silver threadExtra₦800
Your logoSet-up once₦15,000
Logo on a shirtPer piece₦3,000

Example prices for this demo. Pay by transfer, POS at the counter or on delivery.

Public notice

Open Monday to Saturday, 8am to 6pm

23 Thread Lane, Yaba, Lagos (example address). Bring the item, or we can supply towels, robes and caps. Example details for this demo.

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